Vice Squad
Tuesday, February 08, 2005
Not Taking Any Chances

A company that owns grocery stores in Wisconsin is doing its bit to prevent underage drinking and smoking -- by carding any and all customers who attempt to purchase alcohol or tobacco (Chicago Tribune article, registration required). So people in their 70s are being asked to pony up some ID. The company has dubbed their new policy the "We Card Because We Care" program; I predict that they will stop caring about carding those senior citizens soon, if the clerks haven't informally repudiated the policy already.

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